marketing

Twitter Means Business – New Twitter 101 Guide

July 28, 2009 Uncategorized 2 Comments

Twitter has now helpfully put out Twitter 101 for Business, which makes my job a heck of a lot easier. Here’s a look at the first page of the guide, which in total spans just a few pages and breaks down major topics into brief, easily-digestible sections. Download the complete Twitter 101 guide here.

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Internet: Not the great equalizer? Ok, but it’s still better for communicators

June 11, 2009 Uncategorized 1 Comment

The Internet: Voice of the people? Or new channel for same old publishing power plays? Two conflicting perspectives crossed my desk this morning regarding the impact the Internet has had on publishing models. Newsweek’s Daniel Lyons reports that “what’s happening is that tech companies keep herding consumers into digital corrals, then anointing themselves gatekeepers. Not [...]

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MMC Unveils Online Public Relations Strategy for The OCeanfront

April 17, 2009 Uncategorized Leave a comment

McCue Marketing Communications has just announced its partnership with the OCeanfront, a destination alliance that boasts of an unparalleled collection of hotels and resorts in the four most exclusive beach communities in Southern California. MMC  has developed an innovative plan for the OCeanfront utilizing Web 2.0. Among other strategies, MMC will collaborate with the OCeanfront [...]

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