Los Angeles Digital PR Agency Launches Online Travel Videos
McCue Marketing Communications, the LA-based agency specializing in digital public relations and marketing strategies, launches Web video series for Orange County, California’s coastal marketing alliance
Summary: The OCeanfront (Orange County’s coastal marketing alliance) launches OCeanfront TV, a Web-only video series spotlighting Orange County’s coastal resorts, spas, restaurants and shopping, hosted by local personalities, Zetta Grich and Rachel Everett.
Orange County, Calif. (January 27, 2010)—In response to travelers’ increasing interest in online videos showcasing the destination, the Orange County coastal marketing alliance known as The OCeanfront has launched a Web-only series of short, fun videos distributed through the organization’s website and YouTube Channel. The series, called OCeanfront TV, is hosted by Orange County locals Zetta Grich and Rachel Everett, and offers a sneak peak at some of coastal Orange County’s best dining and happy hours, spa experiences, outdoor adventures and other activities.
OCeanfront TV gives viewers a close up, insider’s perspective on what to see and where to go along the 42 miles of Orange County coastline spanning Dana Point to Huntington Beach. Among the experiences highlighted are:
- A boat tour of the bay and impressive residences abutting Balboa Bay Club and Resort
- Cooking lessons with Montage Laguna Beach chef, Brian Black
- Pet-friendly travel information at The Hilton Waterfront Beach Resort
- A look at Surf and Sand Resort’s exquisite Aquaterra Spa and “couple’s retreat” spa experience
- Surfing lessons with a Billabong instructor at Salt Creek Beach near The Ritz-Carlton, Laguna Niguel
OCeanfront Chairman Blaise Bartell explains the goals of OCeanfront TV:
“The OCeanfront’s number one goal is to give visitors the tools to create the best possible experience along the Orange County coast. We believe a video series like OCeanfront TV lets people really get a feel for the destination—the sights, sounds, people and places that make coastal Orange County such a special place.”
Grich and Everett have gained local fame through their modeling and acting work; in addition, the two are married to local sports celebrities, baseball star Bob Grich (Anaheim Angels) and football star Jim Everett (San Diego Chargers/Los Angeles Rams). See them experience Laguna Beach’s Surf and Sand Resort in Episode Two of OCeanfront TV:
Travelers and writers who wish to stay abreast of the latest news, tips and deals from The OCeanfront can subscribe to our blog’s RSS feed and receive updates via email or blog readers such as Google, AOL and others.
For more information, email firstname.lastname@example.org or call (213) 985-1011. Additional quotes and interview access to The OCeanfront’s members and chairperson can be arranged; images and video clips are also available by request or on Flickr.
About The OCeanfront
The OCeanfront is a destination alliance comprising Orange County, California’s four magnificent coastal communities: Huntington Beach, Newport Beach, Laguna Beach and Dana Point. This stretch of Southern California coastline is home to some of the world’s most breathtaking beaches, award-winning resorts and spas, superior restaurants, championship golf, distinguished cultural events and venues, abundant outdoor activities, world-class shopping and much more. The OCeanfront alliance consists of six hotels and resorts – The Balboa Bay Club & Resort; The Hilton Waterfront Beach Resort; Hyatt Regency Huntington Beach Resort & Spa; Montage Laguna Beach; The Ritz-Carlton, Laguna Niguel; and Surf & Sand Resort. Other members of The OCeanfront include South Coast Plaza urban shopping retreat, Anaheim/OC Visitors and Convention Bureau, Dana Point Visitors Bureau, Huntington Beach Marketing & Visitors Bureau, Laguna Beach Visitors & Conference Bureau, and Newport Beach Conference & Visitors Bureau. For more information, call (213) 985-1011 or visit TheOCeanfrontCA.com
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